The Clean Khaki: Perfect For The Genuine Good Guy's Special Moments

Look your best during the most special moments
 of your life with the comfortable
and stylish Dockers’ Clean Khaki.

Genuine good guys want to look their best for the momentous times in their lives—their first kiss on their first date, the handshake after a successful job interview, those animated chats with friends during chill nights, the laugh fest and camaraderie at family reunions, and that very special moment when their sweethearts say ‘yes’ to the marriage proposal. 

With such ‘Instagrammable’ moments in mind, Dockers believes that grabbing the first pair of pants you see in the closet just won’t do. 

If Dockers, the trusted men’s clothing brand, introduced khaki to men’s fashion at a time the genuine good guys needed it most, it now brings men the Clean Khaki, its signature khaki made specially for looking good during life’s unexpected great moments. 

Depicting the very concept of smart casual, these chinos are made with clean lines and classic khaki styling. Available in a full spectrum of colors, the Clean Khaki offers a hip vibe, adding a contemporary tweak to the traditional khaki. 

The Clean Khaki: Perfect for the genuine good guy’s special moments

Genuine good guys want to look their best for the momentous times in their lives—their first kiss on their first date, the handshake after a successful job interview, those animated chats with friends during chill nights, the laugh fest and camaraderie at family reunions, and that very special moment when their sweethearts say ‘yes’ to the marriage proposal.

With such ‘Instagrammable’ moments in mind, Dockers believes that grabbing the first pair of pants you see in the closet just won’t do.

If Dockers, the trusted men’s clothing brand, introduced khaki to men’s fashion at a time the genuine good guys needed it most, it now brings men the Clean Khaki, its signature khaki made specially for looking good during life’s unexpected great moments.

Depicting the very concept of smart casual, these chinos are made with clean lines and classic khaki styling. Available in a full spectrum of colors, the Clean Khaki offers a hip vibe, adding a contemporary tweak to the traditional khaki.

Dockers Launches the Four Pillars: For Men Who Want to Look Sharp and Stylish Anytime

In the UK and USA, they are called fashionmistahs—men who take active interest in their appearance and pay close attention to their wardrobe. Once considered metrosexual behavior, dressing well has become a firmly established part of mainstream male culture.

And the local scene is fast catching up with this positive trend. It’s now cool for young Filipino men to flaunt their tastes in clothes and look as good as the women they’re seeing. Fortunately for them, there are menswear brands that are spoiling them for choice.

Dockers, for one, offers a variety of style choices for men. The brand that introduced khakis and the laid-back California style thirty years ago currently features various styles for men’s pants—be it slim fit, casual/rugged or corporate/formal.

Riding on the momentum of men evolving into more sophisticated consumers, Dockers—as part of its 30th anniversary celebration—has launched The Four Pillars, a new classification system that suggests the type of pants men need for any occasion.

Dockers Celebrates 30 Iconic Years

At 30, Dockers is America’s favorite khaki and more

Thirty years ago, men (and even women) had very limited sartorial choices. If you were a guy, it was either jeans (or chino shorts) and a t-shirt or corporate attire. There was nothing in-between, no smart casual or business casual clothes that men could wear for, say, a first date or dinner and drinks with friends.

In 1986, thanks to Levi Strauss & Co., Dockers was born. The casual pant, specifically in khaki, was Dockers’ first look and it became the brand’s signature—smart like chinos but were as durable and easy as jeans. Dockers pants were perfect for Casual Fridays at the office or a date at the movies.

Dockers, America’s favorite khaki, is recently marked its 30th anniversary with a new campaign dubbed “Yes, They’re Dockers,” which puts the spotlight on how the brand has grown in the past three decades.