Introducing the New Levi’s® Women’s Denim Collection for Fall 2015

We made them first and then we perfected them

For more than 80 years, the Levi’s® brand has obsessed over women’s denim. The brand that invented the original blue jean in 1873—the iconic 501®—then created the first-ever blue jean for women back in 1934, revolutionized women’s fashion forever. Every season since, the Levi’s® brand has taken note of its own history, what’s happening around them and then figured out a way to make great even better. 

There’s magic in the marriage of authenticity and modernity. Eight decades have taught the iconic denim leader a thing or two about women. Levi’s® knows a woman’s body and how to enhance her shape, the styles she wants to wear and the details that transform a good jean into the perfect jean. 

Ladies in Levi’s

In its continuous bid to provide the perfect denim pants for people of all ages, Levi’s Philippines is launching its newest women’s denim collection on July 31 at the Valkyrie Nightclub. In line with the event, the global brand is looking for ladies who represent the best of Asian women.

The search, titled “Cast Me Levi’s,” aims to find talented and accomplished women who have been loyal Levi’s lovers through the years.

If you aspire to be a Lady in Levi’s, all you have to do is share your most memorable story about your best-loved pair of Levi’s jeans and get a chance to walk the runway wearing the brand’s newest collection.With the brand’s commitment to continuous innovation while boasting the quality it has always been known for, Levi’s created a perfectly tailored and trendy new collection that keeps up with the lifestyles of modern women.